Nutty Gritties, one of India’s leading nut-based snack brands, approached us to design the packaging for their exciting new product launches. The goal? To create a look that’s undeniably appetising, while staying true to their minimalistic brand language.
Our approach focused on showcasing the natural goodness of the ingredients through clean visuals, vibrant colours, and an elevated design that would stand out on shelves. The result is a range of packaging that’s visually appealing and captures the essence of healthy snacking.
Scroll through to see how we balanced taste and aesthetics!
